AVEDA 'A' Logo - Blue

Back To School Beauty Essentials

Whether you’re rushing to class, studying late into the night, or squeezing in a quick workout, your beauty routine needs to keep up. At The Institute of Beauty and Wellness, we’ve rounded up our favorite back-to-school beauty essentials from Aveda, Ultraceuticals, and ESA Beauty—all portable, multitasking, and effective. 

AVEDA

Aveda Stress-Fix™ Concentrate

Portable Rollerball Aromatherapy for Instant Calm 

Formulated with certified organic lavender and clary sage, this stress-relief blend is crafted in Aveda’s botanical aroma lab to help ease tension during busy days. 

Aveda Hand Relief™ Moisturizing Creme

Deep Hydration for Hard-Working Hands 

Powered by rich plant hydrators, this hand cream instantly relieves dryness while leaving hands soft, smooth, and nourished. 

Aveda Wooden Paddle Brush

Smooth & Detangle Anywhere 

With extended bristles and a lightweight design, this brush keeps hair sleek between classes or after the gym. 

Aveda Shampowder™ Dry Shampoo

Refresh & Add Volume Without Washing 

Absorbs oil, sweat, and impurities while boosting texture and volume. 

Ultra B² Micellar Solution

No-Rinse Cleanser for Busy Skin 

A multi-tasking micellar water that cleanses, removes makeup, and soothes—without water. 

Ultra A Perfecting Serum

Refine, Smooth & Brighten 

A powerhouse formula with retinol to improve skin texture and tone over time. 

Ultra B² Hydrating Serum

Intense Moisture Boost Anytime 

Packed with Vitamin B3 (niacinamide) and B5, this serum delivers deep hydration to restore skin balance. 

Ultra UV Protective Daily Moisturiser SPF50+ Mineral

Shine-Control Sunscreen for Busy Days 

High-level UV protection with a matte finish, perfect for oily or combination skin.

ESABeauty Longwear Lipgloss

Color + Care for All-Day Wear 

A nourishing formula enriched with antioxidants and Vitamin E for lasting color and hydration. 

ESABeauty Precision Brow Pencil

Define, Shape & Perfect 

A fine-tip pencil for creating natural-looking brows with precision and ease. 

ESABeauty Liquid Velvet Lipstick

Bold Color with a Soft-Touch Finish 

Delivers intense pigment with a comfortable, non-drying matte finish—perfect for making a statement. 

ESABeauty Volume Longwear Mascara

Amplify Your Lashes With Nourishing, Water-Resistant Volume

This bold mascara delivers double the volume with a long-lasting, water-resistant formula.

Always Ready, Always Radiant

From Ultraceuticals skincare to Aveda staples and ESABeauty makeup must-haves, these portable picks keep you looking and feeling your best all day long. At The Institute of Beauty and Wellness, we stand by these essentials for their performance, quality, and ease. Keep them in your bag, and you’ll be ready for every lecture, meeting, and night out. 

More Posts

Mother’s Day Gift Guide 2025

Mother’s Day is just around the corner—and what better time to spoil the mother figure in your life with some much-deserved pampering? She’s always been there for you, so treat

Success in Beauty School

Don’t treat beauty school as a waiting room for your future. The choices you make while you’re in school, how you show up, who you connect with, and how you

5 Minutes with NAHA Winner: Lauren Moser

We are thrilled to be welcoming Lauren Moser to the Aveda Institute Madison on September 28th. Lauren is a 2015 North American Hairstyling Award (NAHA) award winner in the texture category.

Ayurvedic Techniques - IBW

Become a Holistic Healer with AvedaIBW

Interested in alternative healing? Passionate about health and wellness?   Here at IBW holistic health is a diverse field of alternative medicine that we’re thrilled to bring to our students.

Brunilda in the Cosmetology program at the Institute of Beauty and Wellness Milwaukee

Meet Brunilda: A Journey from Aspiring Artist to Cosmetology Program

Meet Brunilda, a passionate cosmetology student at the Institute of Beauty and Wellness Milwaukee. Her journey into the world of beauty was fueled by a desire to uplift others through transformative hair and makeup artistry. Choosing IBW for her education was a no-brainer, thanks to its dynamic curriculum, exposure to industry experts, and vibrant community.