Esthiology

The foundation of Esthiology is the care and wellbeing of your skin. This practice has dated back centuries with even the ancient Egyptians adopting healthy skin and body practices. At The Institute of Beauty and Wellness, we take these age-old practices and build them into an education that empowers both body and mind.

Study specialized techniques to purify, balance, and renew the skin. Master the skill of facials, waxing, body treatments, and makeup application. You will acquire extensive business building skills, providing the foundation you need for a career as a licensed esthetician.

THE IBW ESTHIOLOGY PROGRAM

The IBW esthetics program does more than just educate our students on how to care for skin. As an Aveda school, we have developed a curriculum that prepares our students for an uplifting career. With a refined focus on technology and an iPad provided to each student, we want our students to be prepared for the esthetics industry, and the demands of, today.

We know, however, that your education goes past graduation, which is why we always welcome our students back for continuing education opportunities and additional certifications. At The Institute of Beauty and Wellness, we work to support you from the beginning of your education and throughout your career.

THE IBW ESTHIOLOGY HANDS-ON EXPERIENCE

At The Institute of Beauty and Wellness, we have worked to create a program and curriculum that can assist our students in creating a career filled with Aveda philosophies and rituals. There are many fundamentals that you will learn as an IBW student.

Because lash extension services are rising in popularity, we prepare our students to graduate with a strong foundation in lash extensions. We have partnered with Lash Addict in order to ensure that our esthetic students receive basic training in classic lash extension. Our faculty oversees the students’ work while serving guests in the clinic lab during the gamma level of training. Today’s esthetics industry is in demand. With an added focus on skills like lash extensions and an increased desire for mindful and holistic practices, an Aveda education may become a pillar of knowledge in the beauty industry.

Our educators are dedicated to upholding that standard. We attend additional trainings in Ayurvedic tradition each year in addition to living the Aveda values and philosophies in our own lives. Thanks to the additional time offered in our student clinics, our students are able to master their skills in a salon environment similar to what they will be working in after graduation. With access to Aveda brand products and professional quality tools, our students gain access to an education that focuses on mind, body, and spirit.

ALPHA

Learn the fundamentals of dermanalysis, facial manipulations, equipment and plant aromaology as you study the related sciences of anatomy and histiology, along with state safety requirements. Combining theoretical knowledge and hands-on experience, this unit puts you on your way to a career in skin care.

Beta

Apply your knowledge through clinic experiences while you increase your understanding in the classroom. In this unit, you’ll refine your skills and gain the expertise you need to meet skin care and makeup service standards and state safety requirements.

Gamma

Learn real-world strategies and achieve skills to become a successful esthetician, from business skills, professional development, and beyond. Fine-tune your accuracy, concentration, and speed. At this point, you will have the competency required for the state board certification examination, with the theoretical knowledge needed to pass the written examination required by The Institute of Beauty and Wellness and the State of Wisconsin for licensure.