Visit us in Downtown Madison
Madison Campus
Welcome to The Institute of Beauty and Wellness, located in the heart of downtown Madison. Experience our modern facilities and comprehensive programs designed to cultivate creativity and expertise in the beauty and wellness industries. At our Madison campus, you'll find a dynamic learning environment that blends professional education with the vibrant energy of the city. Join us and discover the perfect balance of academic excellence and urban lifestyle, as you embark on your journey towards a rewarding career in beauty and wellness.
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Find us Here
353 E Campus Mall
Madison, WI 53715
Madison Hours
MON- THURS: 9AM – 9PM
FRI: 9AM – 4PM
CLOSED SAT & SUN
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Check Us Out!
Take the first step toward your dream career at the Institute of Beauty and Wellness by signing up for a tour of our campus in Downtown Madison!
Explore each program and discover how we can help you shine in the beauty and wellness world.
Welcome to The Institute of Beauty and Wellness, situated in the heart of downtown Madison. Our campus spans three floors of a five-story building, providing a modern and comprehensive learning environment. Equipped with a salon and barber clinic lab, spa clinic lab, nail suite, auditorium, classrooms, and a student lounge with locker storage, our Madison campus offers everything you need to excel.
Visit Our Madison Campus
10 Ways to Discover Madison
State Street
Explore the eclectic shops, restaurants, and street performers along State Street, a bustling pedestrian thoroughfare just a short distance from the campus.
Memorial Union Terrace
Relax by the shores of Lake Mendota at the Memorial Union Terrace, a beloved spot for enjoying live music, sipping local brews, and watching the sunset.
Capitol Square
Visit the Wisconsin State Capitol building and stroll around Capitol Square, where you can enjoy farmers markets, cultural events, and beautiful views of the city.
Chazen Museum of Art
Immerse yourself in art and culture at the Chazen Museum of Art, which features a diverse collection of paintings, sculptures, and decorative arts from around the world.
UW-Madison Arboretum
Take a peaceful walk or bike ride through the UW-Madison Arboretum, where you can explore acres of native plant gardens, woodlands, and wetlands.
Henry Vilas Zoo
Spend a fun afternoon at the Henry Vilas Zoo, home to a variety of animals from around the globe, including lions, tigers, and bears (oh my!).
Madison Museum of Contemporary Art
Discover modern and contemporary art at MMoCA, which showcases thought-provoking exhibitions, events, and educational programs.
Olbrich Botanical Gardens
Escape into nature at Olbrich Botanical Gardens, featuring stunning landscapes, exotic plants, and seasonal flower displays.
Dane County Farmers' Market
Experience the vibrant atmosphere of one of the largest producer-only markets in the country, offering fresh produce, artisanal goods, and local delicacies.
University of Wisconsin-Madison Campus
Take a self-guided tour of the nearby UW-Madison campus, known for its beautiful architecture, historic landmarks, and lively student life.
Need More?
Dig Deeper
How to Become a Beauty Professional
Meet the Institutes Green Team
Aveda Backstage At NYFW 2017
Upcoming Madison
Open Houses + Events
In addition to individualized tours, the Institute also hosts quarterly on-campus open houses, which offer additional opportunities to mingle with other prospective students and receive complimentary mini-services from current students.
Looking to coordinate a private tour for a group of your students or besties?
Group tours are available upon request, please call or email admissions@ibw.edu to arrange with an admissions coordinator.