Exploring the Ancient Art of Cupping Therapy

Curious about cupping? Uncover the fascinating history, various cupping techniques, and potential benefits of this alternative treatment. From fire-cupping to silicone cups, explore the world of cupping therapy.
What is Massage Therapy?

Massage therapy has a long history throughout various cultures. Today it’s used to relieve pain, heal injuries, reduce stress, increase relaxation, and promote wellness. At The Institute of Beauty and […]
IBW’s Field Trip to the Cadaver Lab

For years, our massage students have had the opportunity during their program to tour the Cadaver Lab at Concordia University in Mequon, WI. The purpose of the trip is for […]
IBW’s Massage Therapy Hours

Our Massage Therapy Hours Exceed Wisconsin’s Requirements Each state has different requirements for licensing for massage therapists. Wisconsin currently requires 600 hours, which are very particularly defined with content for […]