The Institute of Beauty and Wellness – Madison is located in the heart of downtown Madison, within The University of Wisconsin-Madison‘s campus. Just blocks from State Street and Capitol Square, the area features many locally-owned restaurants and cafes. Discover a new favorite lunch spot and explore the city after class on the BCycle Bikes or by just walking around. Our Madison location has access to Metro Bus Transit and the interstate, with several parking lots nearby.
Explore Downtown Madison
Located on an isthmus between two beautiful lakes, and anchored by the Wisconsin State Capitol and the University of Wisconsin campus, this unique shopping, dining, entertainment, and business district is home to hundreds of shops, boutiques, galleries, restaurants, pubs and taverns, many locally-owned, plus museums and cultural destinations.
Welcome to the neighborhood! You’ll find plenty of daily off-street parking. There are more than 5,000 public parking spaces downtown, including 1,300 on-street metered spaces. Don’t risk a parking ticket! Check out the helpful parking resources below.
Metro Transit serves residential neighborhoods, the Isthmus, schools and universities, parks, places of business, shopping districts, and entertainment venues in the greater Madison area. All buses are accessible. Service animals are welcome. Paratransit service is available if you are unable to use fixed-route buses. Find your route, stop, and pick up time. Use our online route & schedule finder, or plan your trip on Google Maps. If you need a transfer, make sure you ask your driver! The driver will give you a transfer pass when you board using cash payment or a 10-Ride Card.
Recommended Parking Options