Why We Wear Black

Why We Wear Black

Yes, we wear black. Here at the Institute of Beauty and Wellness, we are focused on creating timeless beauty looks for our students, guests, and instructors. We do this by incorporating a unison dress code with the ability for individuality to show through. After all, beauty is all about expressing one’s originality.

 

WHY DO WE WEAR BLACK IN THE BEAUTY INDUSTRY?

The basic explanation: it’s simple. We go beyond basics, though. Not only is it a seamless look for everyone; it is also buildable, expressive, and stylish. The beauty industry is all about trends, and we are the trend-setters. An all-black wardrobe allows us to stay fashion-forward while paving the way for what’s next.

 

BLACK IS IN ALL SEASON LONG

In the beauty industry, black never goes out of style. Whether you’re going to school or working in a salon, it’s an easy transition when the dress code is routine. With most clothing brands incorporating black into their collections year-round; it is easy to shop cute and trendy options at any time. Get your basics down, and let your personality shine through your makeup, accessories, and hair!

WARDROBE FLEXIBILITY

Deanna Koch, the Administrations Team Lead here at the Institute of Beauty and Wellness, speaks on her personal opinion regarding the all-black wardrobe. “Black looks good with any color. It will go well with any palette, makeup color, hair color, nail polish, everything looks good with black.”

Stylists and other creative professionals love being able to spice up their everyday looks. With a neutral color like black, every individual can bring their own sense of style using hair clips, beautiful bangles, and even a chic belt. Your creativity is up to you.

 

IT’S ALL ABOUT THE CLIENT

As a stylist, an all-black wardrobe allows you to take a step back from the spotlight. Former hairstylist and current Administrations and Marketing Coordinator for IBW, Lindy Flick, speaks on her experiences as a professional and how the wardrobe impacted her.

“Wearing black is a blank canvas for you to work on your guest. As you are doing their hair or makeup there is a blank slate behind them where they only see themself,” says Lindy. “It is always best for the guest to see themselves in the best light, and you are just taking a backseat to make them look better”

It’s important that the service is focused on the client. As a student and future professional, we start your experience-driving behaviors to better serve our guests and prepare you for your future.  

 

STAINS ARE AFRAID OF BLACK

“Black is also nice because if you happen to get anything on your clothing, it tends to hide things very well, so it’s great for students who are learning,” says Deanna (Administrations Team Lead).

Should anything happen, we have tips and tricks to save your clothing. When in a pinch, we always have permanent markers on hand. Your mom might carry a Tide Pen in her purse to remove stains, but with black as your staple wardrobe color, markers will become just as valuable!

 

WHY WE WEAR BLACK

“It looks professional. We always get compliments on how professional our students look and so it sets our students up for that expectation while they are in school as most salons do have some sort of a dress code,” Deanna (Administrations Team Lead).

As you walk our Milwaukee and Madison locations, you will see that the black dress-code goes farther than just the Institute. Our administration team, corporate leaders, guest services, and salon professionals all incorporate their personal touch on their all-black canvas. We are all unified, creative, and expressive through our fashion pieces. Feel free to mirror the style of your peers or incorporate something new and different for others to enjoy!

People who wear all black together, stick together. Being unified is important in any team setting, and IBW is no different. This helps our team look and feel like one unit, and we are. We pride ourselves on being supportive and inclusive, and wardrobe is the perfect start to that journey.

 

A-HA! OR BLAH?

Wearing all black may seem boring or unimaginative at first, but everyone in the industry starts to see it as a creative challenge rather than a burden. You can mix black fabrics, layer your black pieces, and style black shoes and accessories to add a punch to the look. The most colorful personalities wear all black, so wear your all-black outfits with confidence!

Stay inspired with the looks below and take your salon wardrobe to the next level.

YOUR ALL-BLACK WARDROBE JUST BECAME AN ASSET

If you are already rocking an all-black wardrobe, your transition into beauty will be easy. If not, no need to worry. Feel free to express your new style through observing staff on your Official visit, future classmates, Instagram explore pages, Pinterest, or from everyday individuals. Creativity, as we know, comes from everywhere. If you have a passion for beauty and are not afraid of a little creativity, click the button below to learn more about the world of beauty and our programs. We will see you soon on your Official Visit!

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