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50 hours may or may not seem like a significant amount of time. The state of Wisconsin recently lowered it's licensing hour requirements for Cosmetology from 1800 clock hours, to 1550 hours starting in the year 2016. At the Institute of Beauty and Wellness, our Cosmetology...

On February 4, 2016, IBW welcomed three-time Guinness Book of World Records breaker and self-named ClipperGuy, Ivan Zoot. Ivan is a barber and educator from Northern Chicago where he tours salons and institutes giving high-energy presentations about technical cutting, professional selling skills and innovative marketing for salon...

Thanksgiving week isn’t just about turkey, family, and pumpkin pie, for us it’s also about wellness. With help from Helga Hefner, we spent three days this week learning about our bodies, minds and yes, even though there was no cranberry sauce, we learned about eating. “Conscious...

On December 15th, IBW welcomed S•R Education creator, Sally Rogerson. Sally has worked as a platform artist, created trends in editorial shoots, and acted as an international brand ambassador. Her years as a mentor and educator have helped inspire and develop legions of influential hairdressers who continue to value...

Here at Aveda IBW, investing in unique education opportunities for our students is a large part of our mission in excellence. Real world experiences, combined with global award winning educators and industry veterans, are what make an IBW student able to reach high levels of success...

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