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The Institute of Beauty and Wellness and Aveda Institute Madison are committed to quality education. During COVID-19, students are receiving top-notch, virtual education from Kurt Kueffner and Vivienne Mackinder....

INSTITUTE UPDATES July 20, 2020 Update Campus has reopened at The Institute of Beauty and Wellness for practical, clinical lab applications. The Institute of Beauty and Wellness will utilize a hybrid learning education model to continue class online, while completing hands-on practical clinical hours on campus. Learn...

Barbering services are currently on fire, and with the expected growth in men’s grooming trends, now is a great time to be a barber. We recently sat down with current barbering student, Christopher “Twis” Taylor @twisthebarber to discuss his desire to become a barber and...

Missed Milwaukee's Catwalk for Clean Water 2019? No worries -- you can experience the magic of the night and admire our very talented students' work with our gallery. Be sure to mark your calendar and save the date for our 2020 Earth Month fashion show,...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Abby Thiede graduated from the full-time cosmetology program in 2017. Abby believed her cosmetology education at The Institute of Beauty and Wellness helped build a solid foundation for launching her career. Graduating IBW with Aveda fashion show experience;...

Meet our former barbering student, Zindia.  She is among the growing number of females entering the barbering industry. While barbering was once considered a male dominated insustry, thanks to Zindia and other female barbers, the landscape of barbering world is changing.  Female barbers are able...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_column_text]The Institute of Beauty and Wellness hosted guest artist Susan Ford to teach advanced haircutting techniques. Cosmetology students assembled to watch Ford demonstrate a modern shag and a blunt bob haircut, and those with the highest education fund...

It’s a great time to be a barber! The men’s grooming industry is on the rise and is expected to reach more than 26 billion by the year 2020 (Hagerty, 2017). More men are taking care of their appearance and scheduling appointments regularly. As a...

Many of our guests have undoubtedly experience the sweet, floral aroma of Cherry Almond, as well as experienced how soft and bouncy their hair was afterwards, but did you know there's more to this product than just the aroma? After a ten year hiatus, Cherry...

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