Join The Institute of Beauty and Wellness for a fashion and hair show to raise money for After Breast Cancer Diagnosis.

The Institute of Beauty and Wellness raises funds for Breast Cancer every October. This year, we’ve partnered with ABCD, After Breast Cancer Diagnosis, who is celebrating their 20th anniversary. ABCD provides free, personalized information and one-to-one support to people affected by breast cancer – patients, families and friends.

In 1999, a group of women – led by Melodie Wilson Oldenburg – founded ABCD because they realized having breast cancer is about much more than medical procedures. Most were breast cancer survivors who discovered that the most valuable information and support came from peers – others in similar life circumstances with similar disease experiences. They also understood two other essential truths. Cancer affects loved ones as well as patients. And, providing high quality peer support takes more than good intentions; it takes preparation and ongoing support for those helping others – especially as the breast cancer experience changes.

Join us in supporting all the breast cancer warriors and survivors in our community!



Tuesday, October 22nd

The Vanue at MKE Brewing Co. | 1130 N 9th St, Milwaukee, WI 53233

Doors open at 6:00pm, show begins at 7:00pm

Purchase your tickets online or at the door.


Have you always dreamed of strutting down a catwalk? We are looking for models to participate in our show. Models will be styled the day of the show at The Institute of Beauty and Wellness. If you’re interested in applying, email with a headshot and measurements. Deadline to apply is October 15.