Aveda Alumni Network

Aveda’s Global Artistic Director for Makeup, Janell is known for her technical expertise as well as her innate ability to connect with and inspire her students. She was named North American Makeup Artist of the Year in 2008 & 2009, her celebrity client list is impressive, and her work can be seen in publications such as Elle and Lucky magazines.


A world-renowned hair stylist and entrepreneur, David graduated from the Aveda Institute Minneapolis in 1977. He’s the founder of the successful Juut Salon chain and has since become a sought-after public speaker.

Jon graduated from Aveda Institute Minneapolis in 1996 and has since become the Artistic Director for the Aveda Advanced Academy in New York. His work has been featured in Vogue and GQ, among others. As the lead stylist of up to 30 shows every New York Fashion Week Jon Reyman is a seasoned hair director and collaborative partner to some of the most relevant and influential designers in the industry. A 1996 graduate of Aveda Institute Minneapolis, his work has been featured in Vogue, Harper’s Bazaar, GQ, Vanity Fair, WWD, Cosmopolitan, and Ellé. Jon deeply values utility and simplicity and sees meaning and beauty in what’s natural and useful. Jon is the founder of Spoke and Weal Salons and JonReymanPro.


Roxana DaCosta’s career began in 1994 while attending the Esthiology program at the Aveda Institute Victoria. She is now the as Vice President of Operations and Senior Educational Administrator for Aveda Institute Victoria. In 2009 Roxana also became the founding owner of Kazen hair & beauty; an Aveda salon in Victoria, BC. Amongst her many accomplishments, she is most proud of receiving the Aveda Spa 2004 Healing Touch Award presented at Congress for her excellence in advancing Aveda sales and education.


  • By clicking the SUBMIT button as my official signature, I expressly consent to The Institute of Beauty and Wellness representatives contacting me via telephone, text, email or prerecorded message using automated telephone technology regarding The Institute of Beauty and Wellness programs, events and announcements. I understand that consent is not required to purchase goods or services from The Institute of Beauty and Wellness and that I may withdraw my consent at any time.
Contact Us